Hi, I'm Alex.

I’m a Creative Director living in Brooklyn. I grew up in California and lived in Detroit for a while before moving to New York. My background is in visual design and spans everything from relief printmaking to digital illustration to over a decade of hands-on art direction.

I do my best work for consumer brands where culture and commerce intersect, and I'm happiest when I'm moving fluidly between high-level concepting and in-the-weeds execution. Past clients include CeraVe, Kiehl’s, essie, e.l.f. Cosmetics, Google, Verizon, Heineken, Fernet-Branca, Papa Gino’s, and more.

You can find all the nitty-gritty in my resume, or you can get in touch with me whenever at aekaufman11@gmail.com.

Hi, I'm Alex.

I’m a Creative Director living in Brooklyn. I grew up in California and lived in Detroit for a while before moving to New York. My background is in visual design and spans everything from relief printmaking to digital illustration to over a decade of hands-on art direction.

I do my best work for consumer brands where culture and commerce intersect, and I'm happiest when I'm moving fluidly between high-level concepting and in-the-weeds execution. Past clients include CeraVe, Kiehl’s, essie, e.l.f. Cosmetics, Google, Verizon, Heineken, Fernet-Branca, Papa Gino’s, and more.

You can find all the nitty-gritty in my resume, or you can get in touch with me whenever at aekaufman11@gmail.com.

Hi, I'm Alex.

I’m a Creative Director living in Brooklyn. I grew up in California and lived in Detroit for a while before moving to New York. My background is in visual design and spans everything from relief printmaking to digital illustration to over a decade of hands-on art direction.

I do my best work for consumer brands where culture and commerce intersect, and I'm happiest when I'm moving fluidly between high-level concepting and in-the-weeds execution. Past clients include CeraVe, Kiehl’s, essie, e.l.f. Cosmetics, Google, Verizon, Heineken, Fernet-Branca, Papa Gino’s, and more.

You can find all the nitty-gritty in my resume, or you can get in touch with me whenever at aekaufman11@gmail.com.

AWARDS

PRWeek Awards: Best in Product Brand Development (essie: nail the grind), 2026


PRWeek Awards: Best in Multicultural Marketing (essie: nail the grind), 2026


Shorty Awards: Silver Honor – Storytelling (e.l.f. cosmetics: Dupe That), 2025


Shorty Awards: Finalist – Brand Awareness Campaign (e.l.f. cosmetics: Dupe That), 2025


Shorty Awards: Finalist – Integrated Campaign (e.l.f. cosmetics: Dupe That), 2025


Webby Awards: Nominee – Fashion, Beauty, & Retail (e.l.f. cosmetics: Make Up Over Makeup), 2024


Shorty Awards: Bronze – Branded Series (e.l.f. cosmetics: Make Up Over Makeup), 2024


Clio Awards: Gold – Film Craft (Visual Effects) (Verizon: The Reset), 2022


Clio Awards: Bronze – Film Craft (Direction) (Verizon: The Reset), 2022


Clio Awards: Short List – Film, 61 Seconds to 5 Minutes (Verizon: The Reset), 2022


One Club: Bronze – OOH / Experiential & Installations (Visible SXSW Music Box), 2019


One Club: Gold – Print & Outdoor / Billboards & Transit (Visible 404 Stores), 2018


One Club: Best in Show – Craft / Printing & Production (Visible 404 Stores), 2018

Alex is a creative director living in Brooklyn. Work with her.